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Ticket 911 Case Study | Digital Shepherds
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Case Study

33% Sales Increase YoY

How we turned manual chaos into automated intake for a traffic ticket defense firm with 100,000+ cases.

Ticket 911
Traffic & Criminal Defense
33%
Sales Increase YoY
0
Missed Leads
24/7
Automated Intake
95%
Case Success Rate

Manual Chaos, Cold Leads

Ticket 911 is a traffic ticket defense firm serving Canada and New York. 95% success rate. 100,000+ cases resolved. 50 years combined legal experience.

But their backend? A mess. Website not connected to their CRM. Manual data entry. Zero automated follow-up. Leads were going cold before anyone could reach them.

  • No CRM Integration — Website purchases weren't syncing to their legal practice management system
  • Manual Data Entry — Staff re-entering client info by hand, wasting hours and introducing errors
  • Zero Follow-Up — No abandon cart recovery, no welcome sequence, no post-purchase nurturing

Automated From Click to Case

We rebuilt their entire digital infrastructure. From first click to lawyer assignment, everything now runs automatically.

01

Website Rebuild

WordPress/WooCommerce rebuild with GA4 tracking, conversion-focused UX, and clear package selection flow.

02

Clio CRM Integration

Built custom integration that auto-creates contacts and matters in Clio the moment a customer checks out. No manual entry.

03

Email Automation

Klaviyo flows for welcome, abandon cart (with 10% recovery offer), post-purchase onboarding, and lawyer assignment notifications.

04

Client Portal

Built document upload and case status tracking so clients can self-serve. Reduced support calls, improved experience.

From Manual to Automated

Ticket 911 Website
Website
Conversion-Focused Redesign
Clear package selection, trust signals, and streamlined checkout flow
Clio CRM Integration
Customer Checkout
Selects package, fills form, pays
Auto-Create Contact
Syncs to Clio instantly
Auto-Create Matter
Case file ready for lawyer
Email Triggered
Client gets onboarding + lawyer intro

The System Runs Itself

33%
Sales Increase YoY
Revenue grew without adding staff. The system captures and converts leads automatically.
0
Missed Leads
Every inquiry gets instant follow-up. Abandon carts get recovery emails. Nothing falls through.
24/7
Automated Intake
Clients can purchase, upload documents, and get assigned a lawyer at 3am on a Sunday.
0
Manual Data Entry
Staff stopped re-typing client info. Clio gets everything automatically at checkout.

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